Type in the name of a favorite artist and, in a matter of seconds, music by that artist (and similar artists) will be streaming to your desktop — and it will keep playing as long as that browser window stays open. If you take the time to register and download the last.fm application, the service will dig deeper into your musical life, hook you up with its rapidly-expanding social network and match you with other users who share your musical tastes. Every time you play a song on your computer, last.fm takes note, adding the metadata to your profile. These "scrobbles" are shared with those you designate as your friends; they also help make last.fm a better DJ.