PepsiCo Official Launch Partner for iTunes Radio
http://online.wsj.com/article/PR-CO-20130918-909069.html
Debuts first branded channel with Pepsi "Pulse #Now" PepsiCo to Leverage Global Music Footprint to Introduce New Artists to Millions on iTunes Radio PURCHASE, N.Y., Sept. 18, 2013 /PRNewswire/ -- PepsiCo, Inc. (NYSE: PEP) today announced it is the exclusive food and beverage launch partner for iTunes Radio, Apple's new iAd-supported streaming radio service which went live today with iOS 7. On iTunes Radio, PepsiCo will deliver custom experiences across PepsiCo brands, as well as branded channels within iTunes Radio, reaching millions of consumers on their iPhone, iPad, iPod touch, Apple TV, Mac or PC. These innovative experiences will be a vehicle to foster discovery of new global artists and highlight connections between music and other pillars of pop culture such as sports.
(Logo: http://photos.prnewswire.com/prnh/20120424/NY93895LOGO )I
http://online.wsj.com/article/PR-CO-20130918-909069.html
Debuts first branded channel with Pepsi "Pulse #Now" PepsiCo to Leverage Global Music Footprint to Introduce New Artists to Millions on iTunes Radio PURCHASE, N.Y., Sept. 18, 2013 /PRNewswire/ -- PepsiCo, Inc. (NYSE: PEP) today announced it is the exclusive food and beverage launch partner for iTunes Radio, Apple's new iAd-supported streaming radio service which went live today with iOS 7. On iTunes Radio, PepsiCo will deliver custom experiences across PepsiCo brands, as well as branded channels within iTunes Radio, reaching millions of consumers on their iPhone, iPad, iPod touch, Apple TV, Mac or PC. These innovative experiences will be a vehicle to foster discovery of new global artists and highlight connections between music and other pillars of pop culture such as sports.
(Logo: http://photos.prnewswire.com/prnh/20120424/NY93895LOGO )I