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五楼。先发原文
Büttner has learned to leverage these sources without the trouble of red-tape and licensing complications. If a 15-year-old boy with a wildly successful YouTube gaming channel wants to use his song, The Fat Rat can give the green light without any hang-ups. Deals like that expose his wildly energetic and genre-blending electro to millions of viewers in an instant. He's also free to sell his music to app and game developers, and when he strikes such deals, he reaps 100 percent of the profits.
And that brings up another point of contention. Artists who are signed to labels barely see revenue from Spotify or other streaming services, mostly because of contractual fine print. Büttner has learned to be a shrewd business man. These labels are looking out for their bottom line, not his baby girl.
“In some of the deals that were offered to me, I had a base split of 25 percent,” Büttner explains. “When I did the math, I found out that I would effectively end up with not even 7.5 percent of the worldwide streaming revenue. When you sign such a deal you have to generate 130 million plays to make the same money as an independent artist with 10 million plays.”

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